Future Unlimited was developed by Re: in close partnership with Austrade’s Education Team and the input of education practitioner across Australia. The brand was heavily researched and tested (successfully) across 15 markets across the world. The intention was to position Australia’s education sector as one that would equip future students with the insights, critical thinking and life-long relationships they need for a global career and life. The brand reflects a young and vibrant country which believes that independent, creative and innovative learning is the best way to create future leaders. The brand has been deployed across over 15 markets to date, with excellent brand ROI results.